In 1995 and 1996 Grundig introduced revolutionary new products: from 3-D sound systems to TVs with interactive user guidance, to the smallest satellite receiver in the world. The Planatron Flat Screen TV could be hung on the wall like a picture and used for multimedia applications with outstanding picture and sound quality. Soon after came an internet-accessible Grundig smart TV.
They also made progress in the field of digital dictation machines, with new voice recognition software called VoiceOffice mobil in 1998.
1997/8 saw the end of Philips’ involvement in the company. Grundig pulled out of this partnership because of unsatisfactory performance and a decline in Philips’ global consumer electronics presence.
At the end of June 2000 the company headquarters moved from Fürth to Nuremberg-Langwasser. Grundig invested over 50 million marks in new buildings and infrastructure at this time.
Grundig recognised the huge potential in MP3 technology at an early stage, becoming one of the market leaders. Grundig strode into the future of multi-media infotainment as it launched more than 40 new products at the World of Consumer Electronics exhibition (IFA) in 2001. Grundig TVs and DVD players set new standards in technology, sophisticated design, interaction and modularity in home cinema entertainment.
Car hi-fi continued to advance and the latest Grundig radio systems, including car navigation and digital radio, were presented at the Geneva Autosalon in 2001.
In April 2003, rapidly increasing production costs, extreme price confusion in the European market, and fierce competition forced Grundig AG to file for insolvency proceedings.
However, Grundig’s committed employees reached targets far exceeding those set by the administrators. As a result, on May 1st 2004, Grundig Intermedia GmbH opened for business, based in Nuremberg. Following intensive negotiations the Home Intermedia System division of Grundig AG was saved, including the classic Grundig sectors of home entertainment, research and development and service activities.
The other sectors in the long-established company also survived insolvency and carry on the Grundig name with Delphi Grundig Grundig Car InterMedia System GmbH, Grundig SAT Systems GmbH, and Grundig Business Systems GmbH.
These years saw Grundig continue to unveil outstanding hi-fi and television products, with state-of-the-art sound, outstanding picture quality, and wireless transmission throughout the house, making Grundig TV viewing an extraordinary experience.